case study - grenadier guards

The Grenadier Guards & The Coldstream Guards

Project: Website planning and design, ongoing website management

They might be the oldest two regiments in the Army, but the Grenadier Guards and their sister Regiment the Coldstream Guards have been quick to embrace the internet as an effective communications tool. We originally worked with the Grenadier Guards to plan and develop both their secure ArmyNet site and the public-facing website. Both websites are now used as a "best practice" examples to other regiments on how to use the internet to communicate with soldiers and families when regiments are deployed on active duty.

Captain Chris Hartley, Adjutant, 1st Battalion Grenadier Guards said of working with Hatton Marketing: "Speaking as a relative novice in terms of Internet technology, we were delighted to have Hatton Marketing onboard to guide us through this project, from the initial set-up through to the completion of the site. The website that they created for us demonstrated a level of design creativity which we never could have dreamed of."

Our work for the Grenadier Guards and Coldstream Guards has recently been featured in the local and national press.

Website: The Grenadier Guards public website (The Grenadier and Coldstream ArmyNet sites not accessible by public)